wao

The more you see

It's my experience that the more you test with users, the more you'll learn. I don't just mean the results…

4 years ago

The #1 Rule of Marketing

Blogging, sharing, being open – how do you expect people to know about the great things you're up to if…

4 years ago

Just hit it

Don't overthink it has become a mantra to me. Whether I'm playing cricket or live drawing an idea, getting caught…

4 years ago

The Usual Suspects

Sometimes, in a live drawing session, someone will mention something that triggers an immediate picture in my head. A picture…

4 years ago

Diversify your User Testing

It all looks a bit odd from this angle... There's more than one way to get useful feedback from a…

4 years ago

User Cheesearch

Next time you're facilitating an online session and need to get people thinking with an icebreaker, ask the participants about…

4 years ago

Get users talking

How do you get a user talking about your product in an open and honest way so that you can…

4 years ago

Disco(very)

Someone's just thrown on Superstition by Stevie Wonder, and your body tells you it's time to throw some shapes on…

4 years ago

Breaking down the problem

A few months ago, I had the pleasure of working through new Gallery features to the Fabulous Remixer Machine with…

4 years ago

MVP vs MLP

Minimum Viable Product (MVP) you've probably heard of. But Minimum Lovable Product (MLP)? Put simply, it's the minimum set of…

4 years ago

Do-My-Users-Care-O-Meter

Wouldn't it be like crazy silly if you built something and then your users didn't really care about the thing…

4 years ago

Empty Shelf Syndrome

Empty shelf syndrome is when those things we've been looking forward to - have become attached to - are suddenly…

4 years ago

Content is not just King…

...but King, Queen and everything inbetween. Following on from this post, the motives behind how you play your hand come…

4 years ago

Content

Content to fill an empty page. Is that all I am to you? Just an image for someone to notice?…

4 years ago

A slip of the tongue

Sometimes, a slip of the tongue presents itself as an opportunity to join things together that should never be joined…

4 years ago

What you don’t know you don’t know.

In any problem space, there's the stuff you know you know (I know the parts we need to make this…

4 years ago

Some systems are bigger than others.

As the Smiths once sang, "Some systems are bigger than others, some systems' mothers are bigger than other systems' mothers".…

4 years ago

Mapping out your Eco-system

Following on from the need to draw out an ecosystem, it's sometimes helpful to think about the different categories of…

4 years ago

The Big Ecosystem

"It isn't that they can't see the solution. It is that they can't see the problem..." wrote G.K. Chesterton. An…

4 years ago

Wading through Treacle

Do your projects ever feel like you're wading through treacle? One problem just leads to another problem and that you're…

4 years ago

Mapping out the double diamond

Following on from the Double Diamond approach, here's what it might look like at the start of the journey. But…

4 years ago

Double Diamond

I wish I'd known about the Double Diamond design approach when I started building things. It's deeply embedded in the…

4 years ago

Personas and Archetypes

What Non-conformers are these hidden amongst my user audience? When thinking about a spectrum of personas, it's useful to consider…

4 years ago

The Four Stages of Engagement

The "Quatro Stagioni" of engaging your audience? Yummy. I can remember a growing awareness of proper pizza in my teens.…

4 years ago