"We need to build an app." Maybe you do, and maybe you don't. Take a few steps back and think…
We often don't associate plastic with the oil industry. But it's a massive market, and one that Big Oil is…
I hate single-use plastic, and how its waste is a problem pushed down to the consumer. It's where legislation is…
Our energy supplier Green has gone bust. So we've been automatically assigned as a new customer to... Shell. I'm not…
It's easier to keep your idea afloat when you can see others working to keep their ideas afloat too. You…
"It isn't that they can't see the solution. It is that they can't see the problem..." wrote G.K. Chesterton. Defining…
You'd know that I once appeared on a TV comedy show in a police line-up of bald men... This is…
How shall we do our research and product building? Shall we do it to the users? Or do it with…
Is it - A) - Our context is totally unique, therefore the solution required will be bespoke or B) Another…
It's one thing to contact users who are using your product. But how do you contact those that should be…